BRF CHRISTMAS KITS
Every year BRF, one of the largest food companies in the world, brings Christmas kits of its brands Sadia and Perdigão. In 2016 we were pleased to participate in part of this action with the production of animated videos for their online campaign.
The project involved collaborating on script and storyboard writing, and the exclusive development of characters, settings, and objects. The minimalist aesthetic allowed us to explore poses and actions for the characters with great flexibility.
CHRISTMAS KITS ILLUSTRATIONS
Two sets of illustrated Sadia and Perdigão products were created: a detailed one for close up scenes and a simplified version for broader scenes.
CHARACTERS ILLUSTRATIONS
Three character groups were developed, representing the family, those who receive gifts, and the secretary.
SCENERY
CREDITS
Creative Direction: Thiago Giovanne Dominoni
Character Design: Eduardo Kempner
Storyboard: Augusto Henrique
Animation: Augusto Henrique | Marcio Engelke
Audio: DBC Audio